I’m Briah Duncan. Together with my fiancé, Adly, we founded Selphf—a skincare line dedicated to empowering others through affirmations and healthy, beautiful skin. 

Selphf was born out of necessity for the people we love most—our families and ourselves. 

I have a 5-year-old niece with eczema, an aunt with very sensitive skin, and a mother who’s body aches. And of course, Adly, who often forgets to relax and take care of himself.

We decided to share our products with the world when we realized their effectiveness and value as healing agents for mind and body. 

Adly and I both have mental health backgrounds. I have a Bachelor’s in Psychology from UCF and a passion for healing in underrepresented and overlooked communities. I practiced for three years as an ABA therapist helping children with Autism learn skills for daily life and independence. 

Adly has a Master’s in Marriage and Family Studies from Syracuse University and a CAS in Addiction Studies. He spent over two years helping families reconnect and heal generational curses. He has also been a mentor to folks of all ages, at all stages of their journeys. 

Our products are handmade with each individual’s unique experience, story, and skin in mind. We’re happy to have you as part of our Selphf family.